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Video Summary 7

Video Summary 7

Q Please watch the video using the link below and write a one page summary describing what it was about. Coca-Cola Consumer Behavior https://www.youtube.com/watch?v=KCfPJVWo8-o

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The video have underpinned the behavior of the consumer towards the brand Coca Cola. The video shows that Coca is very much famous among the consumers and most of the people prefer to drink Coca Cola as compared to other brands. This is because, the brand understand the taste and preference of its customers very well. Based on its thorough understanding of its customer behavior, the brand has developed the taste of its products.